Leah Duffill

All of these images are from projects I completed while taking the NYU Yellowbrick Music Industry Essentials Course. Below are pieces of the following prompts for each project taken directly from the Yellowbrick program:

Ryan Tedder Images: Creating Music Media -  This was my first project for the course, having me create an article on a new or emerging musical subject, highlighting a musician, producer, genre, style or an instrument that is important to the inception of an emerging musical art form. Being inspired by Ryan Tedder and his triumphs in the music industry, I decided to write about his career and how he became so successful. 

Artist Persona Image: What's Your Personality/Persona? - To complete this project, I had to take the 16 Personalities personality test to begin building my own artistic persona. When finished, I was asked to create a montage of images to represent my personality. This included a short 1-2 paragraph description of my artistic persona, based on both my test results and my own views of my artistic persona. 

“The Story of My Life” Original Song: Writing a Song On the Story Of Your Life - This assignment pushed me to write about my life story expressed through a song. Writing for this project required me to consider song forms and the musical composition I would be creating. Then following the creativity with a designed template for the lyrics. 

Ideal Stage Image: Sketching Your Dream Performance - This project required me to create a visual of my ideal stage set up for a performance, while thinking about the audience community, artistic persona, and the type of music I will be playing.

Ideal Studio Image: Designing A Recording Studio - I had to create my own concept of a recording studio, my options being an in-home studio concept or a large scale studio. The visual had to include an annotated floorplan diagram and a detailed equipment list for my ideal studio set-up, taking equipment and furniture location into consideration.

Marketing Strategy Activity Image: Marketing an Event Using Social Media - I had to identify a minimum of 5 influencers or bloggers to feature about my show. Then research their traffic sources (social media influencers) predicting the traffic I would need to market my event. Finally, I had to create an image showcasing the social media accounts that will make up my plan.